33 Years in the Elevator Industry: Become a Student of the Game | Bill Appelbaum

Matt Allred and Bill Appelbaum sit down to discuss Bill’s elevator industry career over the past 30+ years. They discussed his beginnings as a truck driver and his subsequent journey through various roles such as sales, management, and vice president. Bill expressed his passion for modernization in his current role of sales and project management with LCD elevator. Bill emphasized his satisfaction with working in a smaller company without layers of management, and highlighted the importance of owning one’s own business.